Industrial Facility
 
 
Turn, Twist & Branch Off
Project Information

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Project

Turn, Twist & Branch Off

 

Client

Aram Store, UK

 

Production

2011

 

The Aram Store, which acts as Mattiazzi’s distributor, commissioned a small installation to mark the official launch of the Branca Chair program in the UK. It was called Turn, Twist & Branch Off as an allusion to the making of the chair. A large wall acted as a grounding to the space, and held a selection of past projects to introduce the lineage of Industrial Facility’s work. 

 
 
 

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Project 

Issey Miyake Kiosk

 

Client

Issey Miyake Parfums, France

 

Production

2009 -

 

The kiosk project for Issey Miyake Parfums sets perfumery inside a more solid, receptive and also mutable environment. The display is an exercise in balance, where permanence is offset by lightness and movement. The design used the historical context of market stalls to provide a simplistic approach to the function of selling, rather than the ephemeral and aesthetic that are often the staring point for this type of project. Each functional element of stock, wrapping, transaction and display are visible and inform the whole design. The result is that the interaction between beauty consultant and customer is now on the same level - rather than from behind a counter. The design was first launched at Galleries Lafayette in 2009, and from its success has now been rolled out globally.

 
 
 

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Project

Issey Miyake Display

 

Client

Issey Miyake Parfums, France

 

Production

2009 -

 

The kiosk project for Issey Miyake Parfums was accompanied by a design program for the method of displaying products. The feeling generated was of a curated collection of items. Box displays, perfume stands, test placements, and trays were combined to create a fresh and informal presentation. The designs were first launched at Galleries Lafayette in 2009, and from its success have now been rolled out globally.

 
 
 

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Project

Some Recent Projects

 

Client

Design Museum London, UK

 

Production

2008

 

Curated by Gemma Curtin this was Industrial Facility's first exhibition within the UK. It covered the studios designs and their position in the landscape of life, exploring how it has pushed the boundaries of materials and methods. Two simultaneous exhibitions were presented. 'Some Recent Projects' focused on recent works. 'Under a Fiver' presented almost 100 objects from around the world, collected and edited from the past 15 years, that influenced the studio's thinking, and brought into question the very nature of what we consume. Exhibition graphic design and signage were executed by Graphic Thought Facility. A bookshelf at the entrance to the exhibitions doubled as a practical means of storing and dispensing the gallery guide, while also acting as a surface for the title graphic for both shows.

Exhibitions

Now! Design Vivre, Paris

 

Further Reading

Graphic Thought Facility

 
 
 

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Project

The Artist and Engineer

 

Client

Intramuros, France

 

Production

2003

 

This exhibition put the two radically different approaches of Ron Arad and Sam Hecht together under the title The Artist and Engineer. It resulted in a two-tiered exercise: Ron Arad’s spatial calligraphy alongside Sam Hecht’s more intimate writing. The supple shapes of Ron Arad’s furniture put ideas and design foremost, whilst Sam Hecht’s rigorous and critical approach is applied to the standard formalism associated with mass consumerism, his preferred field of creativity.

Philippe Boisselier’s exhibition design, in collaboration with the designers, placed the work of each opposite one another – a podium for Ron Arad, and a window display for Sam Hecht – furniture and objects presented on the same level that showed the blurred lines between activities linked to research and creation. The designers met again when Ron Arad, professor at the Royal College of Art, asked Sam Hecht to form a teaching platform in 2009.

 

Exhibitions

Now! Design Vivre, Paris